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Episode 217: SEO Basics

Search engine optimization (SEO) is one of the primary components of digital marketing and is foundational to a successful website. Proper SEO gives your website the best possible chance at securing favorable search engine listings, and those top listings are valuable. In fact, the top 3 organic listings in Google gets an estimated 80 percent …

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Episode 214 – Getting Started with WordPress

When I teach class, I always advise using WordPress because it gives small business a way to level the playing field. At Vertical Web we do a lot of things, but client advocacy is one of the biggest. We talk about why using a platform like Wix or Squarespace in my opinion does not allow …

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June 2021 Class Schedule

June 2021 COMPLIMENTARY SEO CLASSES!   Presented by Class Information and Archives: Internet Marketing Clinic Houston Full Class List  and Video Archive Classes Remain Zoom Only June 2, 2021 Picking winning Keywords for better SEO Topic: Houston NW Digital Marketing Clinic Time:  11:00 AM Central Time (US and Canada) Join Zoom Meeting https://zoom.us/j/98185725390 Meeting ID: 981 …

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SEO Content Strategy : Dissecting the Process

In last week's Score class I got a a question about adding content to keywords after you wrote a page. In essence, what is an SEO content strategy.  I answered the question no that I do not do that, but upon further reflection it got me thinking about the process I do use when I …

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Is your Digital Marketing ready for 2021

So Google is FINALLY seeing things my way. Every year since I’ve been doing the Internet Marketing Clinic, I’ve tried to prognosticate where I think we will be or what will happen in the up coming year. I am often pretty well correct.  But this year there is a some vindication for me I think. …

Is your Digital Marketing ready for 2021 Read More »

Is your Digital Marketing ready for 2021

So Google is FINALLY seeing things my way. Every year since I've been doing the Internet Marketing Clinic, I've tried to prognosticate where I think we will be or what will happen in the up coming year. I am often pretty well correct.  But this year there is a some vindication for me I think. …

Is your Digital Marketing ready for 2021 Read More »

December 2020 Classes

December 2020 COMPLIMENTARY SEO CLASSES!   Presented by Class Information and Archives: Internet Marketing Clinic Houston Full Class List  and Video Archive Classes Remain Zoom Only December 2, 2020 50 WordPress Hacks Topic: Houston NW Digital Marketing Clinic Time:  11:00 AM Central Time (US and Canada) Join Zoom Meeting https://zoom.us/j/98185725390 Meeting ID: 981 8572 5390 One …

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Ep 120: Tips and Tricks for Successful Social Media

In today’s episode we discuss social media and tips and tricks and how planning can make these efforts more effective.  To that end we talk about: Why businesses need a Facebook page dedicated specifically to the business and what the About Us section can do for you. The importance of being an expert, owning your …

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Ep 120: Tips and Tricks for Successful Social Media

In today’s episode we discuss social media and tips and tricks and how planning can make these efforts more effective.  To that end we talk about: Why businesses need a Facebook page dedicated specifically to the business and what the About Us section can do for you. The importance of being an expert, owning your …

Ep 120: Tips and Tricks for Successful Social Media Read More »

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