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Search Engine Optimization

Episode 205 -A Beginners Guide to SEO: What is SEO?

When it comes to search engine optimization, people often overlook the value of basic SEO in their website and digital marketing operations. And some honestly may not even understand what to do or how to get started. It is never too late to make basic SEO an integral part of the website. As the owner …

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Quick Primer on Core Vitals and Technical SEO

I was invited to give a talk on SEO for the Houston West Chamber of Commerce and decided to talk this and make a bonus podcast out of it. This is a quick sprint though core vitals and how to use and interpret Web.dev. It is important to have a strong web hosting company to …

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Blogging vs Podcasting Episode 124

There is a lot of confusion about how to handle blogs in 2021. From should I be running a blog down to how should I be running it. As a business owner, your website (notice I said website) needs to have a blog. That is not really optional anymore. And the blog needs to be …

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Keyword: Why They Are STILL Important Today!

I hear a lot of different opinions on keywords and how relevant they are. I even had someone tell me that Google says there is not published keyword density and if Google says it we know it’s the truth. While it is true there is no published keyword density, the density of the keyword presence …

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SEO Content Strategy : Dissecting the Process

In last week’s Score class I got a a question about adding content to keywords after you wrote a page. In essence, what is an SEO content strategy.  I answered the question no that I do not do that, but upon further reflection it got me thinking about the process I do use when I …

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22 Tips for SEO Success

In today’s Internet, Marketing Clinic decided it was a good time to go back to basics and talk about some basic tips that are often overlooked, forgotten, or just poorly executed especially when SEO is a goal for your website. Last week I was talking a web design client who asked me to ‘do’ SEO …

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