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For anyone who has been around the Internet Marketing Clinic for a while, knows we always try to stay ahead of where the road goes. AI tools have turned 2023 on its ear, and it is not even March. In this episode of the IMCH, we are taking an in-depth look at how to balance …
Using ChatGPT for SEO and Website Content Creation Properly Read More »
Understanding and Recovering from Google Algorithm Updates If you’re a business owner with a website, it’s important to understand how Google’s algorithms work and what you can do if your site is hit with an update or penalty. In this blog post, we’ll cover everything you need to know about Google’s algorithm changes and how …
Ultimate Guide to Recovering from Google Algorithm Updates and Penalties Read More »
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Buckle up 2023 is going to be one for the ages. Every year brings a new set of challenges for the digital marketing industry, but 2023 may bring more upheaval than normal. Multiple content-related updates in late 2022 appear to be targeted at identifying and deranking pages with low quality (potentially AI) content. Google has …
Marketing Tips for the AI World that has quickly arrived. Read More »
When you think web design, do you think images, colors, layout – that sort of thing? It’s easy to get caught up believing that web design is only about your site’s form. It’s not. A site’s design also has a major impact on its function, navigation, performance, marketing potential and overall effectiveness as a lead-generating …
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Search engine optimization (SEO) is one of the primary components of digital marketing and is foundational to a successful website. Proper SEO gives your website the best possible chance at securing favorable search engine listings, and those top listings are valuable. In fact, the top 3 organic listings in Google gets an estimated 80 percent …
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Each month I sit down to pick topics that are most relevant to the Digital Marketing landscape. Or, I am asked questions from clients that really can be a strong class topic. That is exactly what happened here. I had two different clients ask us to help them understand an SEO report. So out of …
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Digital marketing is a huge field, encompassing several fields of study and changing all the time. And like with any technically-heavy field, digital marketing comes with its own lingo that’s used among industry members. Here we’ll start delving into those terms and what they mean to digital marketing professionals. That way, when someone starts spitting …
Episode 212: The Ultimate Glossary of SEO Terms Explained Read More »
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When it comes to search engine optimization, people often overlook the value of basic SEO in their website and digital marketing operations. And some honestly may not even understand what to do or how to get started. It is never too late to make basic SEO an integral part of the website. As the owner …
Episode 205 -A Beginners Guide to SEO: What is SEO? Read More »
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I was invited to give a talk on SEO for the Houston West Chamber of Commerce and decided to talk this and make a bonus podcast out of it. This is a quick sprint though core vitals and how to use and interpret Web.dev. It is important to have a strong web hosting company to …
This is the time of year that I hear the phrase SEO is dead. This morning I went to a networking event to kick off the year. Now I’m with a new company so in discussing that, the feedback was that SEO in a company name has outlived its usefulness, because after all, Google doesn’t …
How Technical SEO Impacts How Your Site Rankings Read More »
