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In this episode, we explore how to make sure your website is in tip-top shape and how to work towards converting a user into a buyer or a warm lead for a business.
We reviewed errors, from spelling to layout to descriptions.
We critique the words and how that impacts our end user
We discuss ways to better reach out to the end-user
We talked about also how come up with ideas on how to create a basic lead generation tool
We also included a roundtable with participants who had questions and how to add ideas of what we need to do.
Video of Class
President at Vertical Web
Beth Guide, owner of Vertical Web, is a leader in SEO Web Design, Web Hosting and Digital Marketing. She is a well known public speaker and technology expert in Houston. She also works with with University of Houston Bauer College of Business, Houston Community College for Entrepreneurship,the Houston West Chamber of Commerce, and the Northwest Houston Chamber as well as being a Fox26 correspondent for technology.
Latest posts by Beth Guide (see all)
- Vertical Web Wins Triple First-Place Honors in “Best of West Houston 2025” Awards - December 4, 2025
- AI That Helps, Not Hurts: How to Use ChatGPT, Claude & Gemini for Real-World SEO, Content & Local Visibility - October 31, 2025
- Happening Today: Social Media and Brand Building in an AI Age. Join us! Register. - October 22, 2025