Understanding and Recovering from Google Algorithm Updates If you’re a business owner with a website, it’s important to understand how Google’s algorithms work and what you can do if your site is hit with an update or penalty. In this blog post, we’ll cover everything you need to know about Google’s algorithm changes and how
Ultimate Guide to Recovering from Google Algorithm Updates and Penalties Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSS Buckle up 2023 is going to be one for the ages. Every year brings a new set of challenges for the digital marketing industry, but 2023 may bring more upheaval than normal. Multiple content-related updates in late 2022 appear to be targeted at identifying
Marketing Tips for the AI World that has quickly arrived. Read More »
When you think web design, do you think images, colors, layout – that sort of thing? It’s easy to get caught up believing that web design is only about your site’s form. It’s not. A site’s design also has a major impact on its function, navigation, performance, marketing potential and overall effectiveness as a lead-generating
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSSearch engine optimization (SEO) is one of the primary components of digital marketing and is foundational to a successful website. Proper SEO gives your website the best possible chance at securing favorable search engine listings, and those top listings are valuable. In fact, the top
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSS Each month I sit down to pick topics that are most relevant to the Digital Marketing landscape. Or, I am asked questions from clients that really can be a strong class topic. That is exactly what happened here. I had two different clients ask
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSS Digital marketing is a huge field, encompassing several fields of study and changing all the time. And like with any technically-heavy field, digital marketing comes with its own lingo that’s used among industry members. Here we’ll start delving into those terms and what they
Episode 212: The Ultimate Glossary of SEO Terms Explained Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSWhen it comes to search engine optimization, people often overlook the value of basic SEO in their website and digital marketing operations. And some honestly may not even understand what to do or how to get started. It is never too late to make basic
Episode 205 -A Beginners Guide to SEO: What is SEO? Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSI was invited to give a talk on SEO for the Houston West Chamber of Commerce and decided to talk this and make a bonus podcast out of it. This is a quick sprint though core vitals and how to use and interpret Web.dev. It
This is the time of year that I hear the phrase SEO is dead. This morning I went to a networking event to kick off the year. Now I’m with a new company so in discussing that, the feedback was that SEO in a company name has outlived its usefulness, because after all, Google doesn’t
How Technical SEO Impacts How Your Site Rankings Read More »
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Podcast: Download | EmbedSubscribe to Our Podcast Apple Podcasts | RSSThere is a lot of confusion about how to handle blogs in 2021. From should I be running a blog down to how should I be running it. As a business owner, your website (notice I said website) needs to have a blog. That is
