No matter what type of business you have, for the holidays see a better buying time. Many small business owners though don't always handle this all right.
It's passe' but making sure your website is mobile-friendly is often and can work well with a mobile device. We are now to a point where more transactions are conducted on a mobile phone rather than on a computer/laptop.
We discussed the issues you may have from a technical standpoint and how to make sure your website is a racehorse at the time of the year you need it most.
We tried to cover as many different good practices we could as well as answered many of our participant's questions.