Web Design Company Since 1998
Web Design Services That Bring In Business
Custom websites designed, written, built and hosted by one in-house team in Houston. Every site we launch is built to rank in Google and AI search, load fast on a phone and turn visitors into calls.
Galleria 713-703-3030 | Kingwood 281-852-8253
Why Design and SEO Belong Together
A Web Design Company That Builds for Search First
A good looking website nobody can find is an expensive brochure. Most web design agencies hand you a pretty site and send you to someone else for SEO. By then the structure is set, the URLs are fixed and the content is written for looks instead of searches, and fixing it costs more than building it right.
We do it the other way around. We have been designing websites since 1998 and teaching SEO since 2003, so the site plan starts with how your customers search. Page structure, headings, internal links, schema and mobile layout are decided before the first design comp, not bolted on after launch.
That is the same approach behind our Houston web design work and every WordPress web design project we build. The result is a website that looks the part and does the job: it gets found, it loads fast and it makes the phone ring.
Included in Every Build
What Comes With Every Website We Design
These are not upgrades or add-ons. They are part of how we build every site, because a website without them does not do its job.
Hosting matters more than most people think. A fast design on a slow server still loses on a phone, which is why our sites run on web hosting we manage ourselves, tuned for Core Web Vitals. When something needs attention, the people who built your site are the people who fix it.
Challenges We Solve
Not Sure What You Need? Start With the Problem
Most people do not call us asking for a specific service. They call because something is not working. These are the problems we hear most.
Design Craft
What Makes a Website Design Actually Work
Great web design is not decoration. Every visual choice either helps a visitor decide or gets in the way. We design the user interface around one question for every page: what should this visitor do next, and how fast can they do it?
That means graphics and photography that show your real work and your real team, typography that reads easily on a small screen, and interactive elements like menus, galleries and forms that behave the same on every device. It also means restraint. Fewer competing buttons, fewer pop-ups and shorter paragraphs almost always win more business than a busier page.
How We Work
Our Web Design Process
Every project gets a written scope and schedule at kickoff, with the dates we need content from you. Most delays on any web design project come from waiting on copy, photos or logins, so we plan for that up front and tell you right away if a missing piece will move your launch date.
Redesigning a site that already ranks? We record your current URLs, rankings and traffic before anything changes, keep every URL that has links pointing to it, and map redirects for anything that has to move. Our guide to hiring a web designer covers the questions to ask any agency before you trust them with that.
Industries We Serve
Web Design Built for How Your Industry Buys
A dental patient, a plant manager and a home buyer do not shop the same way, so their websites should not work the same way. We design around the decisions your customers make and the searches they run, with the pages, proof and calls to action your industry needs.
Each industry gets its own layout priorities: intake forms and practice areas for law firms, IDX search for real estate, capability pages and RFQ forms for manufacturers, member directories for chambers, document libraries for HOAs, donation and volunteer sign-ups for campaigns, and online booking for dental and medical practices.
Why Vertical Web
A Web Design Agency You Can Hold Accountable
Our design work is also marketing work. The same team runs local SEO and AI search optimization for our clients, so we see every day which design choices win calls and which ones quietly cost them. That feedback goes straight back into how we build your site.
See the results for yourself in our portfolio, or start with a free website audit that shows exactly what your current site is doing well and what is holding it back.
FAQ
Web Design Questions We Hear Most
Our web design services include custom design, site structure and wireframes, copywriting, WordPress development, mobile-first layout, SEO setup, schema, call and lead tracking, and hosting. Online stores get ecommerce web design and, when needed, ecommerce development. Everything is handled by our in-house team.
It depends on how many pages you need, whether the design is fully custom, whether you sell online and whether we write the copy. A small service business site and a 500-product online store are very different jobs. We scope your project first and give you one number in writing before any work starts.
Design and build time is predictable. Content time is not, and it is where most projects stall. You get a written schedule at kickoff with the dates we need your copy, photos and logos, and we tell you right away if a missing piece will move your launch date.
Yes. We build on WordPress with Astra and Elementor Pro, so you own your site and can edit your own text. See our WordPress web design and custom WordPress development services. If you are on Wix, Squarespace or another platform and want out, we convert sites to WordPress regularly.
Yes. Title tags, headings, internal links, schema, speed and mobile layout are built into every site before launch. Ongoing SEO after launch is a separate service, and it is handled by the same team that built your site.
It can if it is done carelessly. Changed URLs, missing redirects and stripped content are the usual causes. We record your rankings and URLs before any change, keep the URLs that carry links, and map redirects for anything that has to move.
Our offices are in the Galleria and Kingwood, and many clients are in the Houston area, which is why we have a dedicated Houston web design team, but we design websites for businesses across the country, with pages for industries from law firms to manufacturers.
Yes. We host WordPress sites on our own servers and handle updates, backups, security and fixes, so the team that built your site is the team that keeps it running. Learn more about our WordPress hosting and ecommerce hosting.
Let's Build a Website That Brings In Business
Tell us about your business and your goals. We will show you what your current site is doing, what it is missing and what it will take to win.
Galleria 713-703-3030 | Kingwood 281-852-8253 | info@verticalweb.com