Web Design vs Web Development
Houston Web Design Company and Web Development Services
If you’re just starting out with your business website, you may likely need both web design as well as web development depending on how complex your business to launch it. The question is, when is it time to hire a designer and when is it time to bring in a developer? The answer isn’t always obvious, especially when it concerns an e-commerce site.
And because it isn’t obvious when a designer or developer is needed, a lot of decision makers decide to partner with a web services firm. That’s one sure way to get everything you’ll need (and want) for your business website.
What is the difference between web development and web design services Houston?
Building a website is a complex job. Think of it this way – when you’re building a house, you’ll need someone who can do the framing, the plumbing, the wiring, the foundation and so on. It takes so many experts because so much expertise is needed to build a solid home. No one specialist can do the job entirely on their own.
Websites are similar. Certain skills are needed to build the site’s structure and to link that structure to backend databases. That’s usually done during the web development phase. Then, certain skills are needed to add visual polish to the site. Elements like color, images, copy, branding, typography – this is done during the web design phase. This just concerns site creation, as once launched, additional work will be needed to market and rank the site.
While web developers may have some design skills and vice versa, web development and design are two discrete parts of a site. You shouldn’t expect a designer or developer to cover both parts of site creation. However, you should expect a full service digital marketing agency to do both.
When does a business need web design services?
Every business site needs at least a basic coat of polish. You only get one chance to make a first impression, after all. It’s likely you’ll need web design services at some point, especially if:
When should a business hire a web developer for their website?
Every business website combines form and function, and during web development that function is built out. If your site needs any of the following functionality, then web development services are necessary.
What other services should a web development and design firm offer?
Web development and web design services are both primary elements of site creation. Creating a business site, though, is only the beginning. Once your site is launched, additional skills will be needed to improve its ranking in search engines and attract visitors.
Skills like content creation and implementing best SEO practices don’t always come with a web developer or designer. Marketing tends to be a discrete part of a company’s online strategy, and so it can be tough to find. That’s why many decision makers make the decision to work with a full web service provider. In addition to web development and design, an experienced web services firm can implement SEO and content marketing campaigns. This way, your impressive new site will get the audience it deserves.